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‘We’ll be a leader in the global advertising ecosystem’

Businesses can't expect to compete with the likes of Google or Facebook in India anytime soon.But the country's largest technology and media companies are betting that their presence in the digital advertising market will help propel India into the next wave of digital growth.The country's biggest tech companies, including Bharti Airtel, Vodafone, Reliance Communications and Idea Cellular are now pushing

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How to get started with a business system design project

In an era where the concept of a business is often seen as a nebulous idea, the process of designing and implementing a business systems business development plan can often feel daunting and intimidating.While there are many different types of business systems, there are a few common themes that are common to all of them.These themes are: A system's business

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